Despite all the hype currently surrounding low-content publishing, I believe that a sustainable long-term business that produces passive income for years to come takes commitment, patience, persistence and time. It is this mindset that will set you up to truly succeed at low-content publishing—not just for a few small quick wins that never fully blossom into a powerful income generating machine. The focus is on doing things the RIGHT way, the FIRST time around.
Rather than flooding the market with thousands of low-quality, poorly researched books in an attempt to sell more simply by publishing more, Low-Content Profits Academy places the emphasis on producing a smaller number of high quality, research-driven books that attract more paying customers. This leads to a more manageable catalogue of high-quality books that you can be proud of.
Every step of the process is covered in detail, and the accompanying Pre-Pub Checklist will ensure you don’t move forward until you’ve fully grasped the current concept and taken the appropriate action steps.
All good things start with an idea, and this is where you’ll learn how to generate a lengthy list of them, ensuring that the well never runs dry.
You’ll learn how to pluck a single idea from your list and run it through a vigorous validation process, ensuring that the idea you green-light is one that real paying customers are already actively searching for, BEFORE you begin the design process.
Next, you’ll learn how to generate a long list of relevant, low competition keywords and assign the most potent ones to your Title information and backend keyword strings. Get this right and you’ll start off strong in the algorithm, your books served up on a platter to a glut of hungry, paying customers.
Finally, you'll cap off the research process by discovering the best categories to place your book into for the highest discoverability—even learning how to reverse engineer a bestseller.
Module Highlights:
You’ll rank your relevant keywords in order of competitiveness and then use The Ladder Method to select the specific keywords that will get you ranking for progressively higher competition keywords as your book ascends in the Bestsellers Rank
You’ll maximize each of your 7 keyword slots, crafting a potent group of keyword strings that will skyrocket your book’s discoverability to its maximum potential, without resorting to paid ads
You’ll craft powerful, keyword-enriched Title information, ensuring that your Title, Subtitle, and Series Title are working as hard as they possibly can to get your book in front of the right audience
Ensure you always remain on track with the LCPA Low-Content Publishing Checklist
Find links to all of the mentioned resources in the LCPA Resource Guide
You’ve done all of the hard work up front, and now it’s time to get creative and have some fun designing your book!
Your book cover is the first thing a potential customer will see when searching for books in the Amazon store, and you’ve only got a couple seconds MAX to make that first impression. If you don’t create an attention-grabbing cover, all your hard work from the research stage will go right out the window.
Module Highlights:
You’ll get inspired, gain the necessary technical knowledge, and get a handle on your image editing and design software options
Get a walk-through of the necessary steps to creating an effective cover design
You’ll find out how to customize purchased interior PDF templates using free online software
Rather leave the design process to someone else? Take a look at your outsourcing options
Wrap your head around copyright and trademarks, so that you can confidently create infringement-free books
This is where the rubber meets the road, and all of your efforts in front-loading the work are about to pay off—you’ve crafted a high-quality book that you KNOW real customers are actually searching for and pulling their wallets out to buy.
It’s time to round up all of your work from the previous two modules and swiftly enter your book details into your KDP account so you can finally hit that publish button!
Module Highlights:
Choose an appropriate Author Name for your brand new publishing brand
Write an enticing, professionally-formatted book description that compels paying customers to hit the Buy button by using the 5-Step Formula For Writing a Book Description That Sells
Find your book’s price-point sweet spot
Your book may be published, but the work's not over yet! It's now time to optimize your book listing and crank up its WOW factor to attract your target audience.
You'll do this by taking advantage of KDP's A+ Content as well as setting up your Author Central account—your brand's presence in the Amazon store.
Module Highlights:
My 5-Step Formula for Creating A+ Content That Converts
You’ve now got the publishing process down, and you’re confident in your ability to produce high quality, well-researched books that hungry customers will be clamouring to get their hands on. It's time to spread the word!
But learning how to promote your catalogue of low-content books is far from the end of the road.
Once you taste that initial success, you’re going to need some tips on how to blow this baby up and turn that nice trickle of sales into an unstoppable, raging river of royalty earnings.
Module Highlights:
Using the LCPA Email Marketing Swipe Copy, learn how to leverage your existing customer base by building and promoting to an email list of previous buyers—the best FREE way to market your books
Build on your initial success by implementing systems for scaling, so you can turn up the dial on your earnings and experience firsthand the massive success that other low-content publishers have experienced. The sky is the limit!
You’ve learned the theory, now it’s time to see it in practice! This brand new series of four videos follows me as I take a real book idea and complete the entire research and metadata creation process. It’s total behind-the-scenes access, giving you the opportunity to sit by my side and see exactly how I conduct the entire research process from start to finish.
These videos alone are worth the full price of the course!
Video 1: Niche Research
Watch me as I conduct start-to-finish keyword research on my book idea. Bring your favorite source of caffeine and maybe even pack a lunch—it's a looong one and I don’t skip a thing!
Video 2: Keyword Selection
Now that I've conducted the research for my book idea, follow along as I shortlist and assign keywords to my Title, Subtitle, and Series Title information, as well as create my 7 keyword strings.
Video 3: Category Selection
After choosing my final keywords it's time to find some relevant, low-competition categories to help with discoverability.
Video 4: Description Writing
On to the final piece of metadata creation, I'll now write my description using the 5-Step Formula for a Book Description That Sells.
Is your confidence a little shaky in the design department? Whether you're a complete newbie or just need a little extra hand-holding I've got you covered.
The Design Software Tutorials module is where you’ll find comprehensive step-by-step instructions on how to create both your interior manuscript file and your cover file in Affinity Publisher, as well Canva—a totally free online design program.
Module Highlights:
This is a serious group of online entrepreneurs committed to building a lucrative, sustainable low-content publishing business as efficiently and effectively as possible.
This is not a hang-out zone for looky-loos, dabblers, or tire-kickers; it’s a tightly knit group of dedicated online business owners, where you’ll find support, encouragement, and answers to all of your low-content publishing questions.
Highlights:
Tap into the collective knowledge, experience, and insight of fellow self-publishers walking alongside you on your path to success
Get near-instant answers to your most pressing troubleshooting questions from fellow group members
Hit the ground running and get your first books published even faster by using my personally designed interior templates. These are the EXACT interior files I used to build my 6-figure LCP publishing business. Customize them to fit your unique new brand!
Includes:
6x9 lined journal
Bonus 1: Over the Shoulder Video Series: $97 Value
Bonus 2: Design Software Tutorials: $77 Value
Bonus 3: Private Facebook Group: $197 Value
(LIMITED TIME ONLY):
Bonus: PDF Template Starter Pack: $29 Value
Low-Content Profits Academy is a comprehensive, step-by-step implementation program for self-publishers who are excited and committed to building a sustainable, passive income-generating low-content publishing business RIGHT NOW.
You’ll have IMMEDIATE access to the full LCPA program, PLUS bonuses, meaning you’ll have the opportunity to go through the entire course BEFORE making a final commitment.
If you don’t feel totally confident in your ability to understand the foundational principles for success in low-content publishing, and the clear roadmap for success laid out in front of you, simply reach out within 30 days, show me you’ve put in the work, and I’ll refund your investment. Full details here >>
While the amount of low-content publishers might be increasing, SO IS THE DEMAND FOR LOW-CONTENT BOOKS!
And let’s not forget, the majority of new low-content publishers focus on quantity rather than quality, and have fallen deep into the “If I just publish thousands of books, the sales will come,” trap. This has resulted in nothing more than a sea of poor quality books that will never grab the attention of a real paying customer.
Here lies the golden opportunity for the savvy self-publisher—there will ALWAYS be room for those who are willing to take the time to do it RIGHT by staying research-driven and quality-focused, resulting in a profitable catalogue of books that produce passive income for years to come.
This is an area where many low-content publishers go wrong straight out of the gate. Their process falls apart in the research or design phase, and when their book is published to the sound of crickets, they immediately start spending money on ads hoping to kickstart some sales.
This is the WRONG way to leverage an ad spend, and it usually results in an increase in frustration and a decrease in revenue.
An ad spend can be a great way to amplify results, but they won’t create results out of thin air. A book should be generating some sales BEFORE a publisher even considers spending a dime on advertising, and those initial sales will only be achieved through solid research and the creation of a high quality book that customers are searching for.
Ads can amplify sales, but they are NOT necessary for success. In fact, I've generated multiple 6-figures in profits since I began without spending so much as a dime on advertising or any other promotional methods.
I’ll teach you exactly how to quickly create your LC books using simple, FREE online design software and stock imagery. From beautiful backgrounds to stunning typography, I’ve got you covered! I’ll also show you how you can customize purchased interior templates using free online PDF editors, and even how to outsource the whole process if you just don’t even want to go there.
A solid understanding of keyword research will make or break a beginner low-content publisher, so I want you to feel confident during this entire process. I’ll show you my exact method for finding, choosing and assigning low-competition keywords, as well as how to maximize those 7 backend keyword slots for maximum discoverability in the Amazon store. Once you have a solid grasp of this method, you’ll be head and shoulders above 90% of self-publishers out there.
One of the best—if not the best—things about running your own online business is the freedom to work when you want and how much you want. Those that are playing the long game know that there’s no rush to get to the finish line—slow and steady really does win the race. The key to success is not speed; it’s commitment, determination, and persistence. It’s not about how many hours per week you have, but committing to making the most out of the time you do have.
Having said that, I recommend committing at least 3-5 hours a week to work on your low-content publishing business to start earning a part time income as soon as possible. As your earnings increase you will likely want to ramp up your efforts to scale your profits, and before long you might be in a position to ditch that second job—or even your primary job—altogether!
Joining LCPA gives you access to our members only Facebook group—a serious group of online entrepreneurs committed to building a lucrative, sustainable low-content publishing business as efficiently and effectively as possible.
This is the place to tap into the collective knowledge, experience, and insight of fellow self-publishers walking alongside you on your path to success and get near-instant answers to your most pressing troubleshooting questions, as well as support and encouragement from fellow group members. I am also personally in the group on a daily basis posting answers to member questions.
"Rachel's self-publishing insights led me to building a 6-figure publishing empire within just 6 months, and ultimately leaving my full-time job. Without question, I would not have had this level of success if it weren't for her feedback, tips, and tricks. She is truly a guru when it comes to self-publishing."
“Before LCPA I struggled with the keyword research and selection process, but the way Rachel broke it all down in the Research module finally turned on the lightbulb for me. This was a total game-changer, and with that foundation in place, I got to work and just had my first $11K month.”
“Since the course, I’ve become a six figure seller, so I guess the results speak for themselves! My hero book is a major best seller all year round, sports the Bestseller badge with a ranking under 10,000 for most of the year, and has over 4,000 reviews. I have another 10 books that have sold over 1,000 copies each, and half of my books sell on a regular basis. I’m extremely pleased with the results I’ve had since taking LCPA, and my KDP income is beyond my wildest dreams. Long may it continue!”
JANICE PAPWORTH
“When I came across LCPA, I was brand new to the self-publishing game, and had so many questions about the entire process. Joining LCPA helped to answer all of my questions, and more! The LCPA course provides a clear step-by-step action plan that is currently making my dream of generating great passive from home come true! I just hit my first $1.2K month, and am so excited to see my self-publishing business grow in the coming years. Thanks Rachel!”
“Before LCPA I struggled to earn a consistent income online. The course helped me to get focused and target the right niches, and after 4 months of consistent effort I had my first $5K month. Since then I’ve even had my first $1,200 day!”
STACEY BECKER
50% Complete
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