FEATURED IN:
WHY ATTEND?
What You'll Walk Away With:
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Define Your Ideal Reader so that when they see your book they think, "This book was written just for me!"—and immediately buy it
- Clarify Your Book's Transformation using the 3-question framework, so that they get a real result—and want to work with you further
- Distill Your Core Message into a crystal-clear "Big Idea" that deeply resonates with your Ideal Reader and pre-sells them on your expertise
- Overcome "it's already been done" thinking —why YOUR book still needs to be written, even if your topic has already been written about dozens of times
Does This Resonate With You?
You tell yourself: "I'm too busy. I need to do more research. I'll wait until I feel inspired."
But deep down, you’re wondering if the real reason you don’t just start is because you’re a teeny tiny bit scared.
- "It's already been done. Smarter people than me have already written about this."
- "Who am I to write a book when Dr. Whoever—with her PhD from Stanford and 50K Instagram followers—just released a book on this exact topic?"
- "Will anyone really care about what I have to say?"
You've been stuck in "best kept secret" territory for years. You're watching less qualified people land book deals, speaking gigs, and podcast interviews while you're still overthinking the right way to tell your story.
Meanwhile, your book stays trapped in your head for another year.
The problem isn't that you lack expertise. And you know what you want to write about. But there are a million different angles you could take and you're terrified of choosing the wrong one.
SOUND FAMILIAR?
The Truth You Need to Hear
Ideas aren't original—but perspectives are.
There are thousands of books on leadership, mindset, productivity, and personal growth.
But there's only ONE book that comes from YOUR unique experience, YOUR hard-won wisdom, YOUR specific way of seeing the problem.
And if you feel called to write a book, there's someone out there right now who needs it.
But if you don't have a strong core message—the differentiator that makes your story unique—the people who need it most will NEVER find it.
And if they can't find your book, they can't find you—or hire you—either.
You'll Know This Masterclass Is For You If...
- You've been stuck in 'best kept secret' territory for 12 years, while that person who started their 'coaching business' six months ago is now being interviewed on the Amy Porterfield show.
- You think: 'Who am I to write a book when Dr. Sarah Whatever—with her PhD from Stanford and her 50K Instagram followers—just released a book on this exact topic?'"
- You've got 5 pages of notes scattered across 3 different Google Docs but finishing your book feels farther away than ever
- You're posting every day on LinkedIn and IG—sometimes twice a day—and after three months you've got 47 followers and exactly zero DMs asking about your work
- You want to pitch yourself for that podcast, but you're terrified they'll say no because you don't have the industry cred yet.
- You've got "Write Book" on your goals list for the fourth year in a row and you're done waiting for "someday"
ABOUT YOUR HOST
Rachel Harrison-Sund
Publishing Strategist | Creator of Expert to Author
Rachel Harrison-Sund is recognized as one of the leading voices in self- publishing for passive income. A two-time award-winning art director turned publisher, she's:
- Released 1,000+ titles across fiction, non-fiction, and low-content categories under various independent brand names and pen names
- Taught 5,000+ students through her signature programs
- Built a 6-figure publishing business that's generated over $500K in profits
- Been featured in Forbes, Money, and Applied Arts
Rachel's proven strategies help coaches, consultants, and entrepreneurs transform their expertise into published books that position them as go-to authorities—opening doors to speaking gigs, podcast interviews, and premium clients.
And she did it all without a PhD, a massive platform, or waiting for "someday."
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THE BOTTOM LINE
Your Book Can't Change Lives If It Doesn't Exist Outside Your Head
You already have the expertise. You've helped dozens (maybe hundreds) of people transform through your work.
But your impact is limited to the people you can reach one-on-one.
Your book multiplies your impact.
It reaches the person you'll never meet but whose life you'll still change.
But before that ever happens, you need to dial in your book's core message.
Let's do that together.
Show Up LIVE to the FREE Workshop and You’ll Get a FREE Bonus
CHECK IT OUT!
Core Message Clarity GPT
When you attend live, you’ll get access to the Core Message Clarity GPT. It’s designed to help you:
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Identify the exact person your book is for so you’re writing with purpose and direction.
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Outline the change your book creates—the problem your reader has and the outcome you’ll guide them toward.
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Clarify your main message so your book has a strong, memorable point of view.
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Sort through your ideas and pinpoint the one that’s worth turning into a book right now.
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Strengthen your positioning so your book supports your authority, your content, and your offers.
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Keep refining your concept after the workshop without getting overwhelmed or stuck.
It’s like having a message-focused book coach available any time you need clarity, direction, or confirmation that you’re on the right track.
MY ADVICE?
Stop Waiting for "Someday"
Your message is needed. Your perspective matters.
And there's someone out there right now who needs the book only YOU can write.
So let's dial in your message so you can get it out there.
CLAIM MY FREE SPOT: Find Your Book's Big Idea